Effective Date: 11/01/2024
Gilmer Ferretti Group (“we,” “us,” or “our”) is committed to protecting your privacy and ensuring transparency about how we use cookies and similar tracking technologies on our website, www.gilmerferretti.com. This Cookie Policy explains what cookies are, how we use them, and your rights to manage their use.
1. What Are Cookies?
Cookies are small text files stored on your device (computer, tablet, or mobile phone) when you visit a website. They enable the site to recognize your device, remember your preferences, and provide functionality and analytics.
We may also use similar tracking technologies, such as:
- Web Beacons (or Pixel Tags): Small images or scripts embedded in web pages or emails to track user interactions.
- Local Storage: Data stored directly in your browser to enhance website functionality.
Cookies are classified as:
- First-party Cookies: Set by our website.
- Third-party Cookies: Set by external services (e.g., analytics, advertising platforms).
Cookies can also be categorized by duration:
- Session Cookies: Temporary cookies that expire when you close your browser.
- Persistent Cookies: Remain on your device until deleted or they expire.
2. How We Use Cookies
We use cookies to:
- Ensure the website functions properly.
- Enhance user experience by remembering preferences and settings.
- Analyze website traffic and improve performance.
- Deliver targeted advertisements (where applicable).
- Ensure website security and prevent fraud.
3. Types of Cookies We Use
a. Strictly Necessary Cookies
Essential for the website’s operation. These cookies cannot be disabled and are typically used for:
- Security purposes.
- Enabling navigation and access to secure areas.
- Completing forms or transactions.
b. Performance and Analytics Cookies
These cookies collect information about how visitors use the website, such as:
- Pages viewed.
- Time spent on the site.
- Error messages received.
Example: Google Analytics for tracking user behavior and improving website performance.
Retention Period: Up to 2 years.
c. Functional Cookies
Used to remember your preferences (e.g., language settings) to enhance your browsing experience.
d. Targeting and Advertising Cookies
These cookies track your browsing habits to deliver advertisements relevant to your interests. Third-party advertising networks may set these cookies.
Example: Facebook Pixel for conversion tracking and retargeting.
Retention Period: Up to 3 months.
4. Cookie Retention Periods
Below is a table outlining the cookies we use, their purpose, and their retention period:
| Cookie Name | Purpose | Retention Period |
| _ga | Google Analytics | 2 years |
| _gid | Google Analytics | 24 hours |
| _fbp | Facebook Advertising | 3 months |
| csrftoken | Security Token | Session |
5. Legal Basis for Processing (GDPR Compliance)
We process cookies based on the following legal grounds:
- Strictly Necessary Cookies: Processed under legitimate interest as they are required for the operation of the website.
- All Other Cookies: Processed based on your explicit consent, which you can provide or withdraw at any time.
6. Managing Cookies
You have the right to control or disable cookies at any time. Here’s how:
a. Cookie Banner
Upon your first visit, you’ll see a cookie banner allowing you to:
- Accept all cookies.
- Reject non-essential cookies.
- Customize your preferences.
b. Browser Settings
Most browsers allow you to block or delete cookies. Instructions for managing cookies in common browsers:
- Chrome: Manage Cookies in Chrome
- Firefox: Manage Cookies in Firefox
- Safari: Manage Cookies in Safari
c. Third-Party Cookies
To manage cookies set by third parties:
- Google Analytics: Opt-Out Tool
- Facebook Ads: Ad Settings
7. Your Rights
Depending on your location, you may have additional rights under applicable laws:
a. GDPR (EU Users):
- Right to access your data.
- Right to withdraw consent for cookies.
- Right to request deletion of your data.
b. CCPA (California Residents):
- Right to know what data is collected via cookies.
- Right to opt-out of the sale of personal data (we do not sell data).
To exercise these rights, email us at [email protected].
8. Data Security
We implement technical and organizational measures to protect your information collected through cookies, including encryption, firewalls, and access controls. While we strive to secure your data, no method is 100% secure.
9. Changes to This Cookie Policy
We may update this policy periodically to reflect changes in legal requirements or our cookie practices. Updates will be posted on this page, with the effective date revised accordingly.
10. Contact Us
For questions or concerns about this Cookie Policy, please contact us:
Gilmer Ferretti Group
Email: [email protected]
Phone: 305 764 1922
Mailing Address: 1200 Brickell Ave – STE 1950 #1121, Miami FL 33131
